So it seems that (almost) everyone is agreed. The most recent One Direction video is a bit of a fail… A bit of an epic fail. Both Nat and I were left largely confused by the video. Nat’s reaction was so extreme she even took the time to commit it to video.
But it goes further than that. When I first saw the video I was struck by how closely it resembled another brilliant video clip I had seen some time ago.
Well, in my opinion, it’s not just a resemblance. It’s plagiarism.
The attached article expresses it best, but I think this is the kind of thing which should be called out. The fandom, when it acts a whole, is actually very powerful. I think sometimes it’s forgotten that this group of people are actually in control of what happens with One Direction.
I don’t think hating on Ben Winston, or his production company, is the right thing to do, but I do think expressing your (mine and our too) serious concerns about the marketing direction that the One Direction brand has taken is both valid and necessary.
You have a voice. Use it.
-Tim (and Nat) :)
I spoke a little about how this reverse stromotion effect had been lifted directly from Clubfeet’s music video when You & I came out, but I’m sort of glad that Oh Yeah Wow is aware of it now, even if it means things are about to get awkward.
I mean, there’s making use of emerging technologies and then there’s using that technology to duplicate existing work and copy specific events, like say, the crate jump.
IF I HAD SEEN IT I WOULD HAVE FELT SAD BUT SINCE YOU TOLD ME YOU LOVED ME… WELL I LOVE YOU TOO xxxxx
i wonder what cool outfits 1d will wear for the first 3 days of tour before inevitably prancing onstage in whatever garbage they find leftover in their suitcases